Rituparna Chatterjee – Mumbai
Tours Limited LLC, a US based destination management company for the Americas, has launched its portal and brochure for the Indian travel trade. The portal – www.tourslimitedtickets.com – will be mainly for the FIT segment and will provide the option of booking for airport transfers, dinners and attractions. The online booking can be done in three steps – the travel agent after registration will be given a login id after which he can browse through the attractions, hotels, restaurants, etc and can book and pay online. The tickets will be sent via email. Speaking about the reason for launching the portal, Prabha Raghava, CEO, Tours Limited LLC stated, “We have been working with the Indian market since five years and we wanted to make things simpler for the FITs for which we decided to build our own portal where the travel agents can go and buy the tickets at their own time and they don’t have to email us for every small request.”
The brochure – Tours Limited Product Manual – featuring Canada, USA, Mexico, Central America and South America will cater to different traveller segments. The brochure comes with three main categories. The first category ‘Fixed Departures’ consist of four itineraries and offers guaranteed departures for the period – April to November. The itineraries include Indian meals. The second category is the space camp tours with sample itineraries for school groups to destinations like the Kennedy Space Centre, Hansville and Houston. The third category is the sample MICE itineraries. The brochure has been co-sponsored by Universal Studios, Empire State Building, Kennedy Space Centre, Madame Tussauds, SeaWorld.
As for their focus for 2014, Raghava revealed, “India is a growing market with year- on- year growth. In 2014, our focus is to get our portal out to more people and we want to market our Fixed Departures and make sure that we have more than one departure a day. We are also taking part in SATTE 2014 at the Brand USA pavilion.”
