In a move that is expected to significantly expand its product portfolio, Goomo, India’s leading Omni-channel travel tech company has acquired WagonBee, one of India’s largest B2B vehicle rental marketplaces. WagonBee was established by ex-NIT Trichy graduates Vikash Singh and Navneet Misra in 2016. It is a B2B car rental marketplace for travel agents and suppliers, enabling them to rent a vehicle of their choice from over 5,000 registered vehicles ranging from hatchbacks and sedans to luxury coaches and buses, provided by 350+ verified vendors.
WagonBee is present in over 40 cities across India with nearly 8,000 itineraries and connections. The company allows travel agents and businesses to easily sign up on the rental marketplace through the web, app or email, just by providing some basic personal and company information. In addition, customers get access to a 24×7 support helpline to address their queries or seek clarifications on booking details.
Commenting on the announcement,Varun Gupta, chief executive officer, Goomo, said, “Multi-day hiring of cars or larger vehicles is often done through the phone by travel agents and corporates, who have to spend a lot of time getting price quotes from multiple suppliers, confirming cab availability, and ensuring timely pickup. The acquisition of WagonBee will help Goomo add road transportation services to its list of offerings, and further drive the brand’s promise of delivering end-to-end travel solutions to customers. Over and above this, the acquisition further reiterates our constant endeavour to build our overall tech competencies and develop the best technology-driven travel platform in the country.”
Navneet Misra, co-founder, WagonBee said,”The Indian car rental market is estimated to be around 15 to 18 billion US$ and is expected to grow at 17 to 20 per cent year-on-year. However, only about 10 per cent of this market is organized and the rest is managed by several smaller operators.WagonBee and Goomo are a perfect synergistic match given the similarities in our understanding of this fragmented market. We share a common vision of how this space can be organized better via apt solutions for our partner vendors as well as customized offerings to meet the evolving customer needs.”
In a similar move, Goomo had earlier acquired Zopky,a holiday marketplace start-up to build its presence in the holiday packages space. Over the last 12 months, the company has set up its online platform, created new products, acquired customers and established a robust partner network.