TripFactory all set to tie-up with 4 new airlines
Akshay Kumar – Mumbai
TripFactory, travel technology platform, is planning to partner with four new airlines. Recently, the company has partnered with Air Costa, SpiceJet and GoAir. The company also has plans to strategically invest in technology tools, to enhance performance of the platform. When asked about new tie-up plans with airlines, Vinay Gupta, founder and CEO, TripFactory.com, said, “We have been expanding very quickly. We have entered into an alliance with some really good partners. Our relationship with airlines not only helps the carrier to growth their ancillary business but for customers also it helps to get the widest range of choice at much affordable price. It is a win win situation for all stakeholders. We already have partnerships with Air Costa, SpiceJet and GoAir to power their holiday products. We are in the process of integrating with four other airlines which should go live this fiscal.” When asked about more details on the four airlines he revealed that the airlines could be from the subcontinent, though not necessary Indian carriers. Speaking about the Indian market, Gupta said, “There is a huge potential for holiday package market in India. The sector is showing signs of maturity and customers are increasingly booking their packages online, which was predominantly an offline business earlier. In some travel companies, mobile has already crossed about 40 per cent of total traffic and bookings. With smartphones and mobile data plans becoming cheaper in India, the mobile is set to become the number one channel in terms of traffic and bookings in the near future.” “We have one the widest range of packages. Our platform now offers over 5,00,000 travel products and we aim to become the largest online travel store globally. As we grow we will also be making further investment in our infrastructure, which is mainly technology,”added Gupta. Speaking about the USP of the company, Gupta commented, “We have one of the largest collection of trips/ holidays for Indian consumers online today. TripFactory integrates all the travel information of the world, along with products and services from operators, onto a single platform for the convenience of the users. People can then buy from experts on the platform, like they buy from a store in the market. Our technology provides the most powerful integrated shopping and booking experience. This is backed by the smartest technology for travel.”