TripAdvisor launches dedicated airport pages
TripAdvisor has added dedicated airport pages to its website, enabling travellers around the world to get information about what to do, where to eat and where to stay at 200 major airports around the world. When travellers search for an airport on TripAdvisor, they will be directed to a dedicated airport page with reviews, ratings and other information about hotels nearby as well as restaurants and attractions in both public and transit areas. Amenities including duty free stores, boutiques and airport lounges will also be listed on the page.
Adam Medros, senior vice president, global product, TripAdvisor said, “Over 3.1 billion travellers pass through airports each year with the average traveller spending 150 minutes of airport dwell time from arriving at the terminal to the doors of the plane closing at the gate. We want to help them quickly find things to do on the site while they’re waiting to catch a flight, or book an airport hotel when they need a place to stay. With the launch of airport pages, not only will travellers have access to airport information at their fingertips, but businesses will also be able to market themselves directly to travellers worldwide searching on TripAdvisor.”
Changi Airport was the first to be added, with hundreds of its amenities listed on TripAdvisor. Other major airports including John F. Kennedy International Airport and London Heathrow Airport will be launched by July 2015. TripAdvisor airport pages will be available on all 45 TripAdvisor sites and in 28 languages globally and on the TripAdvisor mobile app.
Travellers will be able to use the “Near Me Now” feature on the TripAdvisor mobile app to find amenities nearby through the smartphone’s GPS when they are at the airport.