Trinidad & Tobago targets India market
Trinidad & Tobago Tourism Development company is looking to increase tourist footfalls from India. To further strengthen this,Trinidad & Tobago based West Indian cricketers, Kieron Pollard and Dwayne Bravo have been declared as brand ambassadors of Trinidad & Tobago tourism for the India market. Due to Indian Premier League, Pollard and Bravo enjoy an extremely popular fan following in India.
Haseeb Mohammed, charge d’ affaires, High Commission for the Republic of Trinidad and Tobago said, “We would like to see much closer relations with India. Due to cricket and IPL, players like Kieron Pollard and Dwayne Bravo are extremely popular amongst Indians. To raise awareness about our nation amongst Indians, Pollard and Bravo will play a key role. India is an emerging economy and has as a set of population with high disposable income, we want Indians to take interest in our nation for a different experience.”
Kieron Pollard, “There are a lot of similarities between both our nations. In our nation we also celebrate Indian festivals like Holi and Diwali. Trinidad & Tobago has something for everyone.”
“We are trying to create a space for Trinidad & Tobago in India. We would like to increase our presence through tourism and business. We have an enormous healthcare industry in the destination, which is the reason why we are also focusing a lot on medical tourism in San Fernando and Port of Spain,” added Mohammed.