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Thomas Cook India opens Gold Circle Partner outlet in Bikaner

Thomas Cook India has announced the opening of a new Gold Circle Partner outlet in Bikaner. The new franchise outlet was inaugurated by Sidhi Kumari, MLA of Bikaner (East), Rajasthan. With the inauguration of the new Bikaner outlet, Thomas Cook India’s network in Rajasthan extends to 10 locations across the state, offering its customers easy access via two owned branches in Jaipur and Udaipur and eight Gold Circle Partner outlets (three in Jaipur, and one each in Kota, Udaipur, Jodhpur, Alwar and now in Bikaner).

The Thomas Cook Gold Circle Partner programme is an exclusive partner programme for tour operators and travel agents in India that helps in increasing the brand’s presence and reach across the country. With this programme, the Gold Circle Partner reaps benefits of a brand association with the leading travel company in India, along with knowledge sharing, training and expertise to manage a travel business. In addition, a Gold Circle Partner is empowered to provide customers with a range of travel and financial products and services, including sales and marketing support for customer retention and further new business development, enabling them to reach out to a larger customer base.

The new Gold Circle Partner in Bikaner offers various travel solution that includes travel and travel related financial services such as: international and domestic holidays, travel insurance, foreign exchange, prepaid forex cards and remittance services.

Rajeev Kale, president and country head, leisure travel and MICE, Thomas Cook India said, “We have observed that India’s Tier II and III markets exhibit immense potential for growth and we want to be a catalyst in this key opportunity. Bikaner is a viable new market for our travel and travel related businesses and we believe that the city offers tremendous potential to cater to a diversity of retail consumers such as business families, government employees, and business and leisure travelers.”

Kale added, “Our newly opened outlet in Bikaner is located in a well-known commercial hub, right in the heart of the market. The travel experts stationed at our outlet look forward to offer the consumers from Bikaner and surrounding areas a complete end-to-end travel solution and ensure smooth and memorable holiday experiences, within India and across the world.”