Tanzania Tourist Board, with a vision to establish Tanzania as the most favourite travel destination globally, hosted a roadshow in New Delhi to showcase the unmatched cultural richness of the land.
Tanzania was named “the best safari country in Africa in 2014 and 2015.” This put Tanzania on the world map as one of the most sought-after tourist destinations in Africa. Tanzania Tourist Board is committed to boost travel and tourism in the sovereign state of eastern Africa.
“Tourism is the number one foreign currency earner in Tanzania. The total contribution of Travel and Tourism to GDP is 17.2 per cent and is forecasted to rise by 6.6 per cent in 2025. In 2017, tourism contribution to direct and indirect employment measured over one lakh jobs. This is expected to rise by 2.7 per cent in 2025” said Devota Mdachi, Tanzania Tourist Board.
As a tourist destination, Tanzania is endowed with some of Africa’s world class tourism assets that encompass natural, cultural, historical and archaeological sites, which are in high demand by international tourism markets. The state of Tanzania is home to more than 20 per cent of the African continent’s large mammals. Tanzania has 16 National Parks, 31 Game Reserves, 44 Game Controlled Areas, four Ramsar Sites and 33 Wildlife Management Areas. It also tops the list as the best place for game viewing experiences in Africa.
“Tanzania offers a complete package of adventure, exploration and relaxation to the tourists. This has significantly increased the number of travelers each year. From seven lakh travellers in 2007, it crossed 13 lakh in 2017. We expect this number to reach over two million tourists by 2020,” said Mdachi.
Tanzania is famous for its history, impressive ruins of 14th to 16th century tombs, mosques and palaces. The diverse cultures, traditions and customs can be experienced through traditional dances, handcrafts, rock paintings and archaeological sites. The land is also home to seven UNESCO World Heritage sites that includes Kilimanjaro National Park; Kilwa Kisiwani Ruins; Kondoa Rock Art Sites; Ngorongoro Conservation Area, Selous Game Reserve, Serengeti National Park and Stone Town, Zanzibar. Olduvai Gorge is the site of discoveries of the remains of the earliest men and is said to be the place where the first man on earth man his steps.
Tanzania is one of Africa’s most peaceful and politically stable countries both in terms of national security as well as street safety and considered to be home to a flourishing democracy and prospering economy, an ideal place for investors to invest. The government is boosting the tourism sector as the leading sector of the economy with fast infrastructure developments all over the country.