Rideji, a platform for two-wheeler ride share services, observed an upsurge in the demand by almost 1,500 per cent during Delhi’s odd-even phase. The organisation also observed 10 fold growth during this phase. Through this campaign, Rideji provided last mile connectivity option by offering hassle-free, safe and economical travel experience for daily commuters with its pre-defined fare model.
In the segments of organised alternative public transport, Rideji is seen as an economical mode of transport which offers special prices from time to time. For every new registration, the company adds ₹50 in the e-wallet, empowering users to take few rides free of cost for particular distance using the mobile app.
Rideji has received positive response from customers for its transport solution during the odd-even phase. Presently, Rideji operates with a fleet of 50 certified riders and 100 validated riders. For the next round of odd-even campaign, the organisation is planning to add a fleet of 500 riders to meet the growing demand with premium quality service.
Harsh Agarwal, spokesperson of Rideji, said, “We thank CM Arvind Kejriwal for this initiative to bring down the pollution content in the atmosphere. This campaign has positively encouraged many people to contribute in government’s endeavour. We are delighted to witness the response from our customers. Alongside, we are equally proud to see an upsurge in our revenues.”
The registered bikers at Rideji are well trained about their personal, moral and social responsibilities with women safety as the top priority through regular workshops. The diligent network of riders is reliable, friendly and practically understands shortcuts in the city, to reach the destination faster and with safety.
