Rajasthan government has recently launched a mobile app that provides latest information about tourist attractions in Ajmer and Pushkar with rich content including pictures, audio and video streams and cultural stories.
“More than 40 places of Ajmer and Pushkar have been covered in the app, which instantly provides real-time and highly contextual content to the user,” Shiv Shankar Heda, chairman, Ajmer Development Authority, told PTI.
Tourists just need to download an app – LeZgo – which provides tourism content with multiple features and convenient utilities. Free Wi-Fi, weather information, language translator, forex converter, compass, cab booking, upgraded customs information for foreign visitors, SOS function are among other features of the app, which provides inputs in 12 prominent languages.
After Ajmer, the app will be localised for Jaipur, Udaipur, Jodhpur, Pali and Bharatpur soon, an official said, adding that currently it has nearly 1,500 users. “The user can search for tourist destinations, get custom designed holiday packages, book a cab in a jiffy, check out the latest and upcoming events in the vicinity, listen along custom designed audio streams for enjoyment and deep immersion into the culture,” he said.
The app works on the iBecons and internet of things (IoT) technology. IoT is a device which is installed at the tourists points which provides information to the tourist having the app on their smartphones. Strategically placed IoT devices give a personalised welcome message from the state government and local administration, aimed at making the tourist feel special.
The app, designed by Bengaluru based Sohamsaa Systems, has been recently launched in Ajmer jointly by the Ajmer district administration and the development authority.
“The tourists must get an immersive experience of culture, history, languages, food, music, spirituality, sciences, wisdom, Yoga and wellness apart from all the excitement,” said Parag Prasad, CEO and MD, Sohamsaa Systems.
“When the user comes in the range of IoT device, all the rich contents, audio-video streams and others get automatically downloaded. The user need not any guide as he receives the most authentic content related with the monument or the place,” added Prasad.
(PTI)
