Indonesia promotes its tourism brand in India
Indonesia recently conducted a two-city roadshow in Kolkata and Ahmedabad to promote the country’s tourism brand, “Wonderful Indonesia”. Indonesia’s Tourism Minister Arief Yahya said, “India is one of the potential markets that Indonesia has been targeting to lure more foreign tourists. The number of Indian tourists holidaying in Indonesia has kept increasing over the past six years.”
The number of Indian tourists arrivals to Indonesia from January to June 2016 was recorded at 185,911 with a growth rate of 28.25 per cent amid negative growth of foreign tourists from other countries due to global economic slowdown. Compared to the same period in 2015, the number of Indian-tourist arrivals in Indonesia was recorded at 145,734 people.
The Indonesian Tourism Ministry, as part of its marketing plan, organied “Sales Mission India 2016” in Kolkata and Ahmedabad on last month. Deputy Tourism Minister for Overseas Promotion I Gde Pitana commented, “Sales Mission India 2016 is the continuation of the previous sales missions held in Hyderabad, New Delhi, Chennai and Mumbai during the first half of 2016. We hope this event will also add positive impact and further increase the Indian footfall in Indonesia.”