Desaru Coast, Malaysia has appointed ‘Knack’ Marketing its sales representative in India. The appointment of ‘Knack’ Marketing will support Desaru Coast in building brand awareness, execute ongoing PR, implementing trade programmes, providing packaging solutions to the partners in India and increasing the number of visitors from the Indian market to Malaysia.
Desaru Coast is a premium integrated destination resort and one of Malaysia’s most anticipated new tourism developments. It offers a premium experience for everyone from families and couples to business travellers and golf enthusiasts. The location of Desaru Coast is perfectly situated on the southern gateway to Malaysia, with ease of access for both domestic and international travellers.
The resort is anchored by four world class hotels and resorts namely, The Westin Desaru Coast Resort, Hard Rock Hotel Desaru Coast, Anantara Desaru Coast Resort & Villas and One & Only Desaru Coast for premium travellers and a Conference Centre fitted with modern facilities. Featuring a perfect blend of business and pleasure, it also offers a 27-hole and 18-hole championship golf course with a supreme view of the coastline, a themed water park for family’s keen for an invigorating splash of adventure and a retail village with a wide range of offerings.
Getting there is easy, just 1 hour 30 minutes’ drive from Singapore, or a 1 hour 15 minutes’ drive from Johor Bahru among other options. Also accessible by sea via the Changi Ferry Terminal, Singapore a 30-minute ferry ride followed by a 30-minute drive to Desaru Coast.
TARH’s Chief Commercial Officer Philip Whittaker added “We are looking forward to this partnership with Knack Marketing and are confident that together, we can strategically position Desaru Coast as the brand that will elevate the tourism industry in Malaysia.”
Medha Sampat, of Knack Marketing added “We are very excited about this new collaboration with Desaru Coast. This is a carefully planned development to woo the tourism sector. The easy accessibility, massive infrastructure with its beautiful beach consists of stays in luxury accommodations, its extravagant conferencing facilities, state of the art theme park, stunning golf course, bundled with amazing gourmet options makes it a perfect getaway for the Indian traveller”
Desaru Coast is a premium integrated destination resort and one of Malaysia’s most anticipated new tourism developments creating a unique blend of globally renowned hotels and resorts, a Conference Centre, a 27-hole and 18-hole golf course, a themed water park and a retail village. It provides the perfect escape for the discerning leisure and business travelers alike. Located on the south-eastern region of the country, in the state of Johor, Desaru Coast spans over 3,900 acres along a pristine 17 km unspoiled beachfront, that faces eastwards over the clear ocean waters. The destination is easily accessible via road, air and sea, and is expected to welcome a wave of new travelers to its shores, attracted by its array of fun activities, renowned hotel brands and the unique Desaru Coast lifestyle.