Brand USA has conducted yet another series of educational seminars ‘DiscoverAmerica’ targeting three South India cities of Chennai, Bengaluru and Hyderabad held between January 6- 8, 2015. These seminars witnessed the participation of around 280 travel agents. The objective is to provide an in-depth information on tourism products and attractions from the United States. Brand USA also encouraged agents to become USA specialists by enrolling into the recently launched online training programme, ‘USA Discovery Programme’ hosted at usadiscoveryprogram.in. The online programme presents detailed information about destinations, attractions and experiences in the United States through a series of training modules.
Brand USA partners who participated in the educational seminars were; Massachusetts Office of Travel and Tourism; Philadelphia Convention and Visitors Bureau; Las Vegas Convention & Visitors Authority; Los Angeles Tourism & Convention Board; Visit California; NYC & Company; Travel Oregon