STEPHEN ASIIMWE is the new executive director of Uganda Tourism Board. He replaces Cuthbert Baguma who has been at the helm of the country’s premier tourism promotion agency for some time. Asiimwe has been the managing director and editor in chief of the East African Business Week Newspaper that operates in Uganda, Kenya, Tanzania, Rwanda, Burundi and Ethiopia. He has a rich experience in leadership, management, consultancy in various fields, marketing, human resource, journalism and management of professionals.