ETW STAFF – Mumbai
Thomas Cook (India) has launched its ‘Forex on Mobile’ service. It is an effort to offer foreign exchange on a mobile platform for today’s on-the-move customer. The launch of this service comes close on the heels of its Online Forex Store, Send Money Abroad service and its multi-currency Borderless Prepaid Card. A further addition to its innovative foreign exchange portfolio, was the company’s Forex-On-The-Go service, offering foreign exchange via call, SMS or a tweet, with the added convenience of home delivery.
For travellers requiring forex at the eleventh-hour, waiting time at airports can be effectively used to purchase destination currencies and other forex related products at Thomas Cook India’s 23 airport counters.
USPs of the ‘Forex on Mobile’ service:
- Dynamic and real-time display of foreign exchange rates for 26 global currencies
- Order and purchase of foreign exchange, with the option of doorstep delivery
- Range of products: multi-currency borderless prepaid card, currency notes, travellers cheques
- Outbound remittance service via TCIL’s Send Money Abroad product
- Currency calculator: highlighted as an invaluable tool by TCIL’s customer research and user behaviour analytics
- Branch locator: to identify the TCIL outlet closest to the customer- be it a branch, franchisee outlet or mall
- Accessible across Android, iOS and Windows devices.
