ETW Staff – Mumbai
MakeMyTrip has announced the launch of its revitalised B2B affiliate programme. With an objective to strengthen its position in the market, this programme operates under two categories; B2B tie up and priority partner programme. The B2B tie-up offers MakeMyTrip’s portfolio of holiday offerings with reach and suite of holiday products. The priority partner programme is the next level of association with MakeMyTrip.
This fee-based model offers various services to B2B partners, enabling them to collaborate with a leading industry player and enhance their business and holiday sales. With the help of this programme the agents will be able to leverage the MakeMyTrip’s strong online presence and will be able to make holiday bookings online for their customers.
Elaborating on the launch, Rajesh Magow, co-founder and chief executive officer, India, MakeMyTrip, said, “At MakeMyTrip, we take great pride in offering comprehensive travel and holiday solutions designed to provide a memorable experience to our customers. We now intend to extend the MakeMyTrip experience further through our affiliate programme and leverage this partnership in increasing our footprint in the holiday space. We aim to partner with ambitious travel agents willing to evolve to the online mode of working and be a part of our growth and success story.”
Additionally, the travel agents will get direct access to real time live inventory of MakeMyTrip holidays as well as a dedicated call-center support team for all queries and help.
