HolidayIQ.com releases report to mark Children’s Day
ETW Staff – Mumbai
With Children’s Day celebrated yesterday, HolidayIQ.com took a look at the most popular holiday ideas for families travelling with children. The HolidayIQ.com Insights: How Indians plan holidays with Children is an analysis of vacations planned in India with children from November 2013 – January 2014. Based on the information submitted continuously by a traveller community of over 50 lakh Indians per month, the report attempts to identify trends in destinations, budgets and preferences in family holidays by Indians.
The report observed that budgets allocated for holidays planned with children are 86 per cent higher than those planned without them. The average trip budget for a family travelling without children is INR 21,256, whereas for a family travelling with children it is INR 39,514
Among holiday themes, jungle holidays are the most popular among families travelling with children, whereas beach holidays are the common choice for others. Experiential and activity driven holidays are becoming popular – wildlife safaris, heritage walks, treks and adventure activities like jet skiing, paragliding & are picking up. Travellers are looking for experiences to make holidays more memorable.
Safety is an important consideration in deciding various aspects of travel, more so with families planning holidays with children. Average planning period for family holidays is 49 days in advance, whereas other holidays are planned 40 days in advance.