We believe in the cause of responsible travel very strongly
Heena J Akhtar, Co-founder, tripXOXO, speaks about the company and it's future plans both in the B2B and B2C domain.
Explain in brief the functioning of tripXOXO?
tripXOXO is a platform for the best selection of attractive activities experiences and things to- do, with affordable prices, fast confirmations and secured bookings. It caters majorly to all the domestic and international travelers for exciting and better vacations. Customers can choose experiences and activities from 100,000+ options across 250 categories across 140 countries.
What is the business model and what is the primary USP of the App?
Our Business Model is majorly B2C and B2B and the primary USP of the tripXOXO app is to offer curated activities to the travellers. The following are some of the highlights of the App, namely, * easy discovery and booking, * discovery by location and mood, * mood meter – search by your mood, * split pay – friends can book together and pay separately for their own tickets, * real-time bookings for 95 percent of activities, * location based search, * voice search, *50 + Payment options
How does it work as a tool to empower the travel trade both in India and globally?
At tripXOXO, we are empowering travel trade partners with real-time booking facility for 1 lac plus activities and transfers at 2000 airports. We are also offering online booking solution to activity providers in remote areas and smaller towns. Our focus is also to empower tour guides with latest technology, digitization and distribution of their services globally. The main aim is to provide digitization, e payments and global distribution for activity partners in India. There is vast selection of attractions (100,000+) with low prices, fast confirmations and secured bookings, 95 percent real time booking & 50+ payment options with multi-currency options too.
How do you plan to penetrate the market both online and offline?
We are planning to expand through digital marketing, partnership with tourism boards and partnership with travel and non-travel distribution companies.
What is the current usage?
Currently tripXOXO website has more than 5 lac customers.
What are the visible competitors in your area of work?
Clear Trip activities and Klook would possibly be close to what we are doing in the B2C space, but looking at our overall vision, I think we have created a niche for ourselves. Further, we are looking at huge growth in the year 2019- 2020. Besides increasing our customer base and transaction, we are very keen on expanding our company focus and reach toward sustainable tourism products and associating with partners who are working in these field. As an organisation we believe in the cause of responsible travel very strongly.