Taipei, the capital city of Taiwan got one its largest delegations to India in order to promote the city as the venue of Taipei Summer Universiade 2017. Ko Wen-je, mayor, Taipei was present at the event to talk about the city’s potential to attract film and MICE tourism from India. As informed by the mayor, Taipei received 32,000 Indian visitors last year. He further stated, “We have been working on special incentive programmes in partnership with China Airlines to launch packages to the city. Direct flights to Taipei from New Delhi will also make a huge difference during the summer games.”
In order to promote the film industry in India, the city’s tourism corporation has also launched a prize of US$ one million to any movie that is shot in Taipei and wins an award. There will be constant assistance and support on ground for the Indian directors wanting to make movies in the city. The officials also informed that some sponsors could also provide financial support to promote the city to the world.
To help open the India market, Taipei City Government has entered into a strategic initiative with China Airlines, the only Taiwan operator offering direct flights to New Delhi. Brand new travel products have been brought together to launch the India edition of Taipei package. Sponsors include hotels such as Regent Taipei, Sherwood Taipei, Grand Hyatt among many others.
The Taipei Government also unveiled an incentive– travel programme to attract the India MICE market. This shall include applications for MICE sponsorship supporting China Airlines charter flights for incentive travel tours to Taipei.