ETW Staff – Mumbai
Cox & Kings opened its first dedicated foreign exchange branch at Panjim in Goa recently. The branch designed as a one-stop-shop for all foreign exchange requirements was inaugurated by Ravi Menon, head, Foreign Exchange, Cox & Kings.
The flagship store located at Magnum Centre, MG Road, Panjim will offer many products – buying and selling of all frequently traded foreign currencies, sell pre-paid cards, enable money transfer business where tourists can receive money from overseas, as well as provide domestic money transfer facilities. Students who desire to travel overseas from Goa for further studies can avail foreign currency draft and outward remittance facilities through this outlet.
According to Menon, “Goa is a key market as it receives a large number of foreign tourists. Our bouquet of foreign exchange products and services are designed to cater to this segment. Our branch will cater to all the requirements which are allowed under Authorised Dealer CAT II activities.”
It has been observed that foreign tourists need help to exchange and exhaust their money when on their holiday. Cox & Kings will cater to both these needs, where these guests can exchange their money as well as use the money transfer facility to receive money from overseas.
In case foreign tourists need help with their domestic holiday they can approach this branch, which in turn will refer them to the nearest Cox & Kings store.
According to data released by the department of tourism, government of Goa, in 2015, Goa received 5.40 lakh international tourists, an increase of 5 per cent over 2014. This year the state is expected to attract even more tourists especially from traditional markets such as USA, UK, France, Germany and Russia.